Strategic film and video production for brands that understand moving images as a business asset

Strategic film and video production for brands that understand moving images as a business asset

stories that move people.
and numbers.

Nathalie Armbruster
Image Film Production Klinikum Tübingen
Imagefilm production MLP SE
Video series production ZSH GmbH

Why it matters

Most brands know they need video. Fewer know what they actually want it to do. A brief that says "something for Instagram and maybe a longer version for the website" is a production plan, not a communication strategy.

Film works when it has a job. We start there.

What we produce

the right format for every objective.

brand films

Narrative-driven productions that define how your brand sounds, moves, and feels. Built to last.

campaign and social content

Short-form video assets designed around platform behaviour and audience attention spans.

event and documentary

Real environments, real moments. We capture what actually happened in a way that elevates reality.

corporate films

Objective-driven films that communicate clearly and perform across sales, pitch, and onboarding contexts.

jonathan - head of production

Film is the most collaborative thing we do. Every frame is a decision made between what the brand needs, what the story demands, and what the camera can capture. Getting that balance right is the entire job.

How we work

concept before camera.
clarity before cut.

Problem

Most productions start with a shoot date and work backwards. The brief covers format and duration. The strategic question, what this film needs to do in the world, arrives late or not at all. The result is well-produced but lands without impact.

Reframe

We treat every production as a communication problem first. Who is watching, where are they watching, and what do we need them to feel or decide? This clarity shapes the script, the shoot, and the edit long before a single frame is captured.

Process

think: Concept development, narrative architecture, and a production brief built around your communication goals and distributional reality. We define what the film needs to do before we plan how to shoot it. guide: Full pre-production, scripting, storyboarding, and logistics. Cast, locations, crew, and schedule handled. You arrive on set knowing exactly what you're making. elevate: Direction, cinematography, post-production, colour, sound, and multi-format delivery. Every asset cut and optimised for its intended platform and context.

Deliverables

Highest quality content in platform-specific cuts for social, web, and presentation contexts. Colour-graded and mixed audio included. Raw footage archive on request. On request: direct integration into ongoing campaigns or content rollout plans.

do yourself a favor

start the
conversation.

Jonathan Miehlich drinking a coffe, laying weirdly on the back of a couch in Stuttgart's two star restaurant Speisemeisterei

do yourself a favor

start the
conversation.

Jonathan Miehlich drinking a coffe, laying weirdly on the back of a couch in Stuttgart's two star restaurant Speisemeisterei

do yourself a favor

start the
conversation.

Jonathan Miehlich drinking a coffe, laying weirdly on the back of a couch in Stuttgart's two star restaurant Speisemeisterei